Deliver value at every touchpoint
Laightbulb empowers mid-sized sales reps to navigate long sales cycles by automating research, personalizing engagement, and building momentum across the entire buying committee —from initial contact to renewal.


Enterprise-Class Engagement. Streamlined for You.
Still sending generic static sequences and getting 1% reply rates?
Spending hours researching stakeholders—only to go cold after one touch?
Struggling to personalize outreach across a 7-person buying committee?
Losing deals because you couldn’t stay top of mind through a 6-month cycle?
Wasting time on tasks that don’t move the needle?
What if you could engage every stakeholder—automatically, intelligently, and with content that actually lands?
We’re building Laightbulb for you. And we’re opening up our platform to a select group of forward-thinking B2B sales pros.


" More valuable than the usual solutions available."
Ghani K.
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Sales stall because of inefficient processes
Generic outreach often misses the mark, but true personalization demands time and resources—lots of it.
That’s where Laightbulb comes in.
Built for Sellers who play to win
Laightbulb isn’t just smart—it’s strategic.
Here’s how you stay ahead.
Personalized, adaptive engagement at scale
Laightbulb automates account research, maintains live stakeholder profiles, personalizes content, and drives long-term nurture—so every interaction moves the deal forward.


Adaptive Multi-Threaded Outreach
Tailor every message to the right stakeholder, at the right time.
Personalized Content That Delivers Value
Engage the buying committee with relevant, high-impact messaging.
One-Click Research Summaries
Save hours of manual digging with instant, account-specific insights.
Strategic Engagement Across the Deal Cycle
From first touch to renewal, stay relevant at every stage.
Why Laightbulb Works for You
Close Deals Faster
Automatically nurtures every stakeholder with timely, relevant content — accelerating sales cycles without added effort.
Win More with Less Work
Scale Without Extra Hands
Stays top of mind and builds trust across the buying committee, helping you stand out and drive decisions.
Delivers timely, relevant content throughout the buyer journey — no need to wait on SDRs or marketing support.
Frequently asked questions
What does Laightbulb do?
Laightbulb helps B2B sales reps stay top of mind with every stakeholder in the deal by sending AI-personalized content over time—without needing help from marketing or SDRs. It automates stakeholder nurturing so you can focus on closing.
How does it work?
You tell Laightbulb which accounts and stakeholders you’re targeting. Our AI curates personalized content—your own and from trusted third parties—and builds an engagement plan to send it over time. You can review, approve, or edit any message before it goes out.
How long does it take to get started?
You can be up and running in under 10 minutes—no integrations, no complex setup. Just pick an account and a stakeholder, let the AI generate a plan, and you’re good to go.
As part of our beta access, we do ask for a quick onboarding call and your feedback to help us improve.
Is this just for sales reps?
Laightbulb is designed primarily for AEs and sales reps managing complex deals. But customer success teams and founders can use it too—anyone who needs to stay relevant across multiple stakeholders.
How much does it cost?
Right now, Laightbulb is in beta version—which means it’s free to use.
We’re selecting testers based on fit and willingness to give feedback. If that sounds like you, submit a request to join and help shape the future of stakeholder engagement.


The complete picture. Always current. Always connected.
Laightbulb’s Account View is your live intelligence layer—constantly updated, context-rich, and built for action.
What you see:
A multithreaded view of every stakeholder and their current engagement status
Real-time company signals—funding rounds, hiring, leadership changes, regulatory updates and more
CRM-level data like stage, size, territory, revenue
Contextual trends over time so you can track how the account is evolving
High-signal triggers auto-refresh your view, so you're never working from stale data—or missing your moment to move.


Say the right thing. In your voice. Toward your goal.
Laightbulb crafts messages that reflect your tone, your targets, and your stakeholder’s world—so every touchpoint feels personal, strategic, and worth opening.
You get:
Messaging aligned to your goals—whether landing, expanding, or renewing
Your real voice trained through past emails and LinkedIn threads
Content tailored to stakeholder role, company KPIs, market shifts, and deal stage
Dynamic asset selection—corporate decks, third-party articles, or softer touchpoints based on engagement
You stay in control—review, edit, or let it run while you focus on closing.


Engage when it matters. Skip the guesswork.
Laightbulb auto-prioritizes engagement tasks based on real-time signals, stakeholder behavior, and your deal strategy —so you never miss a follow-up, a key trigger, or a timely opportunity to show value.
Here's what drives it:
Automated engagement tasks tuned to account goals, deal stage, and stakeholder type (champion, blocker, influencer)
Dynamic cadence that adapts to sentiment and role—more touchpoints for champions, fewer for detractors
Content strategy that adjusts based on engagement—value-first articles or direct asks when it counts
Smart triggers from company news, quarterly earnings, or internal activity
Stakeholder and account-level tracking to see what’s moving the deal—or stalling it
Less guessing. More momentum. Full visibility into what’s working—and when to act.
Stakeholders are the new pipeline
Map and engage large buying committees from day one.
🚀 Acquisition
💥 Expansion
Surface new value without starting from scratch.
🔁 Retention
Stay top of mind between check-ins.
We’re building the stakeholder operating system for modern B2B sellers,
so you can manage every relationship, across every stage of the journey.
Laightbulb
Empowering sales teams with insight-led engagement solutions.
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